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Angry Lion is a small, stylish, and sophisticated coffee shop on wheels that "prides" itself on high quality drinks.
When designing the Angry Lion brand I focused on incorporating the aesthetics of barista culture and coffee into the logo and brand elements since "coffee" would not be included in the name. This research inspired the ligature of the "g" and "i" which are meant to resemble both the tail of a lion and milk swirling into coffee.
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